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Top 15 Trending Products in 2024 For Online Start-Up

  • Jul 21, 2024
  • Dao Ky
  • views

Have you ever struggled with finding trending products to start your business? Do you want to see the winning niche and get enormous sales? Here we are. Today, Orichi brings you 15 trending products and shows you how they are potentially for your business. 

Why You Need Trending Products to Start Your Online Business

In this fast-paced digital world, running an online business is one of the best ways to earn money without paying a lot of money and effort at first. You can start just from home, and you don’t need to import and create your products. A retailers, a drop-shippers, an online e-commerce store, everything is becoming easier and faster. However, not everyone can become successful for the first time because of a lot of factors. And one of those factors is winning products. Newbies or beginners will be confused about the sea of products, and they don’t know which one will benefit them. 

Choosing the wrong products to sell for the first time may affect your money and efforts. But how to pick the right one? One simple but effective advice is to choose trending products and grab your chances immediately. Here are why you should do that

  • High Demand and Increased Sales Potential

Trending products are typically in high demand, which can lead to quicker sales and higher revenue. Consumers are more likely to purchase items that are popular and widely discussed. High demand often translates into higher sales volumes and quicker inventory turnover, which is essential for maintaining cash flow and business growth​

  • Competitive Edge

Offering trending products can give you a competitive edge over businesses that offer outdated or less popular items. By staying ahead of market trends and consumer preferences, you can attract more customers and stand out in a crowded marketplace. This can also help you establish your brand as a trendsetter in your niche​ 

  • Marketing Leverage

Trending products often benefit from organic marketing through word-of-mouth, social media, and online reviews. Consumers will likely share their experiences with popular products, creating buzz and driving traffic to your store without significant advertising expenditure. Additionally, leveraging trending topics in your marketing campaigns can increase visibility and engagement​ 

  • Better Market Insights

Focusing on trending products helps you stay informed about market dynamics and consumer behavior. This insight is invaluable for making informed decisions about inventory management, marketing strategies, and product development. By analyzing trends, you can anticipate shifts in consumer preferences and adjust your offerings accordingly​

  • Higher Profit Margins

Trending products can often command higher prices due to their popularity and perceived value. Consumers are willing to pay a premium for items that are in vogue, which can lead to higher profit margins. This financial advantage can be reinvested into your business for further growth and development​ 

  • Faster Business Growth

With trending products, you can achieve faster business growth due to increased sales, higher profit margins, and efficient inventory turnover. The momentum gained from riding a trend can help you expand your product line, reach new markets, and scale your operations more rapidly​

  • Reduced Risk of Unsold Inventory

Trending products are less likely to sit unsold on your shelves. The high demand for these items ensures that your inventory moves quickly, reducing the risk of excess stock and associated costs. This efficient inventory management is crucial for maintaining a healthy cash flow and minimizing losses​ 

Starting an online business with trending products can significantly enhance your chances of success. By keeping an eye on market trends and adapting to consumer preferences, you can position your e-commerce business for long-term success.

Top 15 Trending Products in 2024 That You Cannot Be Missed

This part will be exciting; we will suggest the top 15 trending products and detailed information for each and their competitive advantages to decide for your online business. 

1. Air Fryers

One of the most convenient household appliances, and nowadays, almost every home needs air fryers. It is constructive for frying a whole chicken without oil and cost-saving than an oven. This product is not new; indeed, it is still trending at the top. Another reason you can start your business with air fryers is that the original price is quite suitable and easy for a low-cost start-up. 

  • Search Growth Status: Exploding
  • Search Volume: 130,000 monthly searches on Amazon
  • Price Range: $50 – $300
  • Top Countries: United States, United Kingdom, Canada, Australia
  • Suppliers: Instant Pot, Philips, Ninja
  • Usage Tips: Highlight health benefits and versatility in recipes. Provide quick start guides and recipe booklets.
  • Suggestion Air Fryers: Ninja Air Fryer Max XL, Instant Pot Vortex Plus ClearCook

2. Vitamin C Serum

Nowadays, healthcare and beauty products are straightforward to sell and have good revenue. People care more about health and their appearance, also, the demand for cosmetics is rising, and Vitamin C serum is one of them. Serum emphasize anti-aging and skin-brightening benefits. Offer bundle deals with other skincare products. Therefore, selling serum can increase the buying rate for different products. 

  • Search Growth Status: 290% growth over 5 years
  • Search Volume: 61,000 monthly searches on Google
  • Price Range: $10 – $50
  • Top Countries: United States, Canada, United Kingdom
  • Suppliers: TruSkin, CeraVe, SkinCeuticals
  • Suggest Vitamin C Serum: TruSkin Natural Vitamin C Serum, SkinCeuticals Vitamin C Serum

3. Period Underwear

Period underwear is gaining popularity as a sustainable and convenient alternative to traditional menstrual products. They offer comfort, are reusable, and reduce waste, appealing to eco-conscious consumers. For sellers, the repeat purchase potential and the growing awareness of sustainable menstrual solutions make period underwear a lucrative market.

  • Search Volume: 57,000 monthly searches on Google
  • Price Range: $15 – $50
  • Top Countries: United States, Canada, United Kingdom, Australia
  • Suppliers: Thinx, Modibodi, Knix
  • Selling Tips: Market to eco-conscious consumers and highlight sustainability. Offer multi-pack discounts.

4. Probiotic Soda

Probiotic soda combines the health benefits of probiotics with the refreshing nature of soda. As more consumers focus on gut health and wellness, probiotic sodas offer a tasty and beneficial beverage option. Sellers can tap into the health and wellness trend by offering probiotic sodas, positioning them as a fun and healthy alternative to traditional sugary drinks.

  • Search Volume: 22,200 monthly searches
  • Price Range: $5 – $30
  • Top Countries: United States, Canada, United Kingdom, China
  • Suppliers: Symprove, Fhirst, Hip Pop
  • Selling Tips: Target health-conscious consumers and highlight gut health benefits. Use influencer marketing.

5. LED Bedroom Lights

LED bedroom lights are trending due to their ability to create personalized and aesthetically pleasing lighting environments. Popular on social media for DIY home decor projects, these lights are favored by younger demographics looking to enhance their living spaces. Sellers can capitalize on this trend by offering various LED lighting options and showcasing creative usage ideas.

  • Search Volume: High, especially during holiday seasons
  • Price Range: $10 – $50
  • Top Countries: United States, United Kingdom, Canada, Australia
  • Suppliers: Govee, Philips Hue, LIFX
  • Selling Tips: Showcase creative room setups and DIY projects. Offer bundles with smart home devices.

6. Waterproof Bluetooth Speakers

Waterproof Bluetooth speakers are in demand due to their durability and portability, making them perfect for outdoor and travel use. Their ability to withstand water exposure without compromising sound quality appeals to active and adventure-loving consumers. Sellers can market these speakers by highlighting their versatility and durability in various settings, from beach trips to home showers.

  • Search Volume: High
  • Price Range: $20 – $100
  • Top Countries: United States, United Kingdom, Canada, Australia
  • Suppliers: JBL, Bose, Sony
  • Selling Tips: Highlight portability and durability. Target outdoor and beachgoers.

7. Functional Mushroom Supplements

Functional mushroom supplements are trending as more studies highlight their health benefits, including immune support and cognitive enhancement. Health-conscious consumers increasingly seek natural and effective supplements, making this a growing market. For sellers, promoting these supplements’ scientific benefits and versatile uses can attract a wide range of customers.

  • Search Volume: Increasing rapidly
  • Price Range: $20 – $50
  • Top Countries: United States, Canada, United Kingdom, Australia
  • Suppliers: Four Sigmatic, Host Defense, Om Mushroom Superfood
  • Selling Tips: Emphasize health benefits like immunity and cognitive function. Use content marketing to educate consumers.

8. Kojic Acid Serum

Kojic acid serum is popular for its skin-brightening and hyperpigmentation-reducing properties. Consumers constantly seek effective skincare solutions, so this product stands out due to its proven results. Sellers can leverage this trend by educating consumers on its benefits and incorporating it into broader skincare routines, boosting overall sales.

  • Search Growth Status: Exploding (1,567% growth)
  • Search Volume: 90,500 monthly searches
  • Price Range: $10 – $50
  • Top Countries: India, United States, United Kingdom, Canada
  • Suppliers: Sadoer, First Lady, Revolution Skin
  • Selling Tips: Focus on skin brightening and reducing hyperpigmentation. Use before-and-after photos in marketing.

9. Bouclé Chair

Bouclé chairs are trending in home decor for their stylish and cozy appeal. Their unique texture and elegant design make them a favorite among interior designers and homeowners looking to add a touch of sophistication to their spaces. For sellers, offering bouclé chairs in various styles and colors can attract design-savvy customers looking to elevate their home aesthetics.

  • Search Growth Status: Steady
  • Search Volume: 32,000 monthly searches
  • Price Range: $300 – $1,000
  • Top Countries: United Kingdom, United States, Australia
  • Suppliers: Various high-end furniture suppliers
  • Selling Tips: Highlight the comfort and aesthetic appeal. Target home decor enthusiasts.

10. Permanent Bracelets

Permanent bracelets are becoming popular as unique and sentimental jewelry pieces that symbolize lasting bonds. These bracelets, often welded without a clasp, appeal to those looking for personalized and meaningful accessories. Sellers can market these bracelets by emphasizing their customizability and significance as gifts, driving engagement and sales.

  • Search Volume: 9,700 monthly searches
  • Price Range: $100 – $1,000
  • Top Countries: United States, India, United Kingdom
  • Suppliers: Local jewelers, specialty online stores
  • Selling Tips: Market as unique and sentimental gifts. Offer customization options.

11. Moringa Tea

Moringa tea is gaining traction due to its numerous health benefits, including high antioxidant content and nutritional value. As more consumers turn to natural and health-boosting beverages, moringa tea presents a valuable addition to their daily routines. Sellers can highlight the tea’s health benefits and versatility in marketing efforts to attract health-conscious buyers.

  • Search Volume: 20,000 monthly searches
  • Price Range: $5 – $20
  • Top Countries: United States, United Kingdom, India
  • Suppliers: Various health food suppliers
  • Selling Tips: Highlight health benefits and traditional uses. Offer in different formats like tea bags and loose leaf.

12. Acapulco Chair

The Acapulco chair is trendy in outdoor furniture for its stylish design and comfort. Ideal for both indoor and outdoor settings, these chairs appeal to consumers looking for versatile and aesthetically pleasing furniture. Sellers can capitalize on this trend by showcasing the chair’s versatility and stylish appeal in different home settings.

  • Search Volume: 7,200 monthly searches
  • Price Range: $60 – $500
  • Top Countries: United States, Germany, Canada
  • Suppliers: Various outdoor furniture suppliers
  • Selling Tips: Emphasize versatility for indoor and outdoor use. Showcase vibrant designs and colors.

13. Unisex Perfume

Unisex perfumes are trending as they offer versatile and inclusive fragrance options that appeal to a broader audience. With gender-neutral marketing becoming more prevalent, these perfumes cater to consumers looking for unique and personal scents. Sellers can promote unisex perfumes by highlighting their versatility and modern appeal. 

  • Search Volume: 7,500 monthly searches
  • Price Range: $30 – $300
  • Top Countries: United States, India, United Kingdom
  • Suppliers: Major perfume brands and niche suppliers
  • Selling Tips: Offer sampler packs and emphasize gender-neutral scents. Use social media influencers.

14. Ergonomic Mouse

Ergonomic mice are in demand due to the increasing awareness of the importance of ergonomic workspaces, especially among remote workers. These devices help reduce strain and improve comfort during long hours of computer use. Sellers can target professionals and students by emphasizing ergonomic mice’s health benefits and long-term comfort.

  • Search Volume: Increasing, especially among remote workers
  • Price Range: $20 – $100
  • Top Countries: United States, Canada, United Kingdom, Australia
  • Suppliers: Logitech, Anker, Microsoft
  • Selling Tips: Target professionals and students. Highlight ergonomic benefits and long-term comfort.

15. Lightweight Towels

Lightweight towels are popular among travelers and fitness enthusiasts due to their compact size and quick-drying properties. These towels offer convenience and practicality, making them a must-have for those on the go. Sellers can market these towels by highlighting their portability and efficiency, appealing to an active and travel-loving audience.

  • Search Volume: High, especially in summer
  • Price Range: $10 – $50
  • Top Countries: United States, United Kingdom, Canada, Australia
  • Suppliers: Various travel accessory suppliers
  • Selling Tips: Market to travelers and beachgoers. Highlight compact and quick-drying features.

These products are trending due to various factors such as health benefits, home decor trends, and lifestyle changes. Staying updated with these trends and effectively marketing the products can help drive sales in your e-commerce business.​

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