Hey online sellers, welcome to our Facebook Ads 101, where we will give you all the tips and tutorials to master running ads by yourself. In this blog post, we will show you how to Facebook ads spy to get the right target audiences and content for your online stores.
Now, we will give your 3 ways to spy ads free, easy and effective. Let’s dive into right away
Knowing Your Competitors Facebook Ads Spy
In the first case, we will show you the way to spy your competitors. As you can define which is your competitors and know their Facebook pages, then here is step by step to do
- Click to Facebook Ads Library
- Setting your search bar to All and All ads, and in search the exact name of your competitor’s Facebook page to see which ads they are running
For example, we have an online pet food store, then we know our competitor, and we can have all the results about their ads like this. Then you can apply this way for any pages you want to see their ads. From that, you will know which content and some target setting they are used and this will be a good reference for your own Facebook page to run ads.
- In case, you cannot see your competitors ads on the search bar, you can go directly into the Facebook page, then click to “About > Page Transparency > See all ads”
The first method is really easy and interesting, right? This is the most common method and ensures that you can spy quickly and correct what you need.
Facebook Ads Spy With Main Keywords
The second way is quite similar to the first one and easy as a piece of cake, so let’s check this now.
- You still go into the Facebook ads Library
- Then instead of searching for the name of Facebook page, you will search keywords same as your niche and products
Here you can see all ads with the keywords, content, and target customers of your competitors.
Facebook Ads Spy By Via or Clone
This method requires you to take time, but it is effective and gives you more insight in the most exact way. So here is a guide on how to do it. First of all, you will need a via or new Facebook account.
Then you go to search bar of Facebook, search any pages or keywords related to your niche, then you may see some posts have this “ Ad sponsor”, then you like that post and also their page. You click to that page and see what their content. This method requires you active and interact real behaviors to see more similar ads.
With any posts are running ads, you can see their target audience by this
In the “Why am I seeing this ad” section, we will see why Meta distribute this to our newsfeed and understand the target with location, age and of course behavior.
Facebook Ads Spy Tools
You also can use tools like AdSpy, BigSpy, and Facebook Ad Library allow you to search and analyze competitor ads.
AdSpy: This tool allows you to search for ads across platforms by keyword, demographics, or even competitor brand names. Great for finding trending ads and high-engagement content.
BigSpy: A more budget-friendly option, BigSpy lets you filter ads by industry, platform, and engagement metrics, making it easy to find top-performing ads in your niche.
These tools are ideal for gathering inspiration, studying competitor strategies, and improving your own Facebook ad campaigns!
In conclusion
Finding and evaluating rival advertising will help you determine what works in your niche and maybe more crucially, learn why that certain advertisement is performing over another. Recall that you are seeking inspiration for your own creative work and discovering your own special place in the market, not trying to mimic ads. Sometimes seeing the major players in other markets will let you see a quite different approach of doing things.
Therefore, don’t hesitate to apply advice from leading companies and top marketers into your own projects. We hope this Facebook ads spy post will help you boost up your sales.
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