If you’re running a Shopify store and want to give your customers a more enjoyable shopping experience, the right apps can make all the difference. The Shopify App Store is filled with tools designed to help sellers boost sales, improve user experience, and build a stronger brand—but with hundreds of apps to choose from, it can be overwhelming to know where to begin.

So in this guide, we walk through 7 of the best selling apps Shopify for new sellers, following the exact recommendations and insights from the video. Each app is included for a specific reason—whether it’s boosting conversions, improving communication, or simplifying fulfillment.

Recommended for you:

• Want a deeper breakdown of email marketing performance? Read Klaviyo Email Marketing for Shopify: The Ultimate Review to see whether Klaviyo is the right choice for your store.
• If you want to strengthen your store’s credibility and social proof, check out Best Trust and Security Shopify Apps to Boost Your Store’s Credibility in 2025 for must-have trust tools.
• Looking to improve your organic traffic and page speed? Boost Your Shopify Store’s SEO with Booster SEO & Image Optimizer App: A Detailed Review shows you how to optimize images and SEO at scale.
• Interested in automating reporting and making smarter decisions? The 6 Best Shopify Reporting Apps for Smarter Analytics (2025) is a great next step for data-driven sellers.
• If you want to upgrade product presentation and conversions, explore 8 Best Color Swatch Shopify Apps to Enhance Your Store’s Product Variant Display to make variants more shoppable.
• Thinking about expanding your tech stack further? The Complete Shopify Integrations Guide to Run Your Store Smarter 2025 helps you connect the right tools to streamline your operations.
• And if you’re ready to explore more high-impact tools, The Best AI Shopify Apps (2025 Guide) introduces AI apps that can automate, personalize, and scale your store faster.

Let’s dive in.

1. Orichi – Trustio: Trustpilot Reviews & Social Proof

When customers shop online, one of the first things they look for is social proof—usually reviews from people who’ve already bought the product. Nearly half of online shoppers trust reviews as much as personal recommendations from friends. This is why having strong, authentic customer reviews on your store can dramatically increase your conversion rate.

Orichi Trustio helps you build instant credibility by letting you import real Trustpilot reviews directly into your Shopify store. With just a few clicks, you can sync your Trustpilot profile and display verified customer ratings in clean, customizable widgets that match your Shopify theme.

Trustio makes it incredibly easy to showcase reviews and photos from real customers. Whether you want a full testimonials page or review sections on product pages, the app offers multiple layouts that look modern and professional. Social proof becomes part of your brand identity—not an afterthought.

One thing many sellers love about Trustio is that it updates automatically. Any new review added on Trustpilot syncs to your store in real time, so your social proof always stays fresh without manual work.

Trustio also helps highlight your best reviews and highest-rated products, giving shoppers the confidence they need to complete their purchase. It’s like having your happiest customers sell the product on your behalf.

Pricing:
Trustio offers an accessible pricing model with a free plan for essential features and paid plans for advanced layouts, customization, and automation

2. Klaviyo — Smart Email Marketing & Abandoned Cart Flows

You’ve probably experienced email retargeting before—maybe you received a discount on something you left in your cart. That’s exactly the kind of automation Klaviyo does extremely well.

Klaviyo is a powerful email marketing platform that uses customer behavior to send personalized messages. Whether it’s a reminder about an abandoned cart, a thank-you email, or a special offer for loyal customers, Klaviyo helps you create messages that truly resonate.

The creator in the video mentions using Klaviyo to quickly design a sale announcement for subscribers. With its drag-and-drop builder, you can customize colors, layout, and content in minutes. Klaviyo also helps optimize subject lines and ensures your emails follow best practices so they don’t end up in spam.

Another standout feature is email flows—automated sequences triggered by customer actions such as joining your newsletter or abandoning their cart. These flows guide shoppers step-by-step throughout their buying journey.

Pricing:

• Free plan: send up to 500 emails/month
• Paid plans: start at $45/month
• Larger plan (incl. SMS): ~$60/month

3. Wishlist Plus — Let Shoppers Save Products for Later

Did you know that 96% of website visitors aren’t ready to buy right away?

Wishlist Plus solves that problem by allowing customers to save products they love and return later. A small heart icon can be added directly on product images for quick saving—similar to what you see on ASOS or Fashion Nova.

Shoppers can create multiple wishlists (e.g., birthday gifts, summer outfits) and even share them via email or social media. The best part? It works even without creating an account.

Wishlist Plus also provides valuable analytics, showing which products customers save most often—helping you make smarter inventory and marketing decisions.

Pricing:

• Free plan available
• Paid plans: $19.99/month or $59.99/month for advanced features

4. Printful — Launch a Brand With Zero Inventory

Traditionally, selling products online requires buying and storing inventory. Printful eliminates that barrier entirely.

Printful is a print-on-demand service that lets you design products—apparel, hats, mugs, and more—without holding stock. When someone buys, Printful prints and ships the item directly to the customer using its global fulfillment centers.

In the video, the creator demonstrates designing a dad hat in minutes. Printful handles everything else, letting you focus on designing and marketing your brand.

Pricing:

• Free to install
• Pay only for production when an order comes in

5. TikTok — Sell Through TikTok Shop & Boost Visibility

TikTok’s explosive growth makes it a powerful sales channel for Shopify sellers. With over a billion active users, even simple videos can go viral thanks to TikTok’s algorithm.

The Shopify-TikTok integration allows you to:

• Connect your catalog
• Display products directly in your videos
• Create TikTok Shop storefronts
• Sell inside your profile
• Run ads
• Sell during livestreams

You can manage your entire TikTok Shop directly inside Shopify, making it incredibly convenient.

Pricing:

• Free to install
• Advertising budget fully controlled by you

6. Smart SEO — Optimize Your Product Listings for Google Search

SEO is essential for helping shoppers find your products on Google. Think of your Shopify store as a library shelf: if things aren’t organized well, people won’t find you.

Smart SEO helps:

• Optimize product titles & descriptions
• Improve meta tags & alt tags
• Create structured data Google can understand
• Preview how your product appears in search results
• Fix broken links
• Manage redirects

It also organizes your store’s content (blogs vs. product pages) so search engines understand your site structure.

Pricing:

• Free plan: image optimization, broken link fixing
• Paid plans: more SEO credits + advanced tools

7. Loop Subscriptions — Create Subscription Boxes for Recurring Revenue

Subscription models are everywhere—from Netflix to monthly snack boxes. Loop helps you bring that experience to Shopify.

You can create:

• Subscription boxes
• Personalized bundles
• Monthly replenishment products (beauty, fitness, pet supplies, etc.)
• Customer accounts to manage subscriptions
• Automated subscription emails

Brands like Good Protein, Hello Bello, and Soulbox use Loop to deliver curated boxes. The creator in the video even shows an example of building a custom meal box using Loop’s interface.

This model helps keep customers buying regularly and strengthens long-term loyalty.

Pricing:

• $99/month for unlimited subscribers, bundles, and a branded customer portal

Read more Shopify Apps Review

Final Thoughts

These seven Shopify apps help new sellers build engagement, improve customer experience, and scale more efficiently:

• Trustio → customer reviews & social proof
• Klaviyo → smarter email marketing
• Wishlist Plus → lets buyers save products
• Printful → no-inventory selling
• TikTok → social-commerce powerhouse
• Smart SEO → improved search visibility
• Loop Subscriptions → recurring revenue

The Shopify App Store has hundreds of tools, so don’t hesitate to explore and find the ones that fit your business best. If you’re already using Shopify apps, feel free to share your must-have tools in the comments.

And if you’re curious about starting a print-on-demand business, check out the next guide.
Happy selling!