A logo is the visual identity of your website and brand. It is often the first element users recognize and remember. A strong logo communicates purpose, builds trust, and reinforces brand consistency across digital touchpoints.

This guide compares more than 10 popular logo maker tools to help you quickly find the best option based on design quality, ease of use, customization, and brand alignment. Whether you are launching a new website or refreshing an existing brand, this comparison helps you choose the right logo maker with confidence. If you’re building on Shopify, choosing the right plan affects features and long-term costs—use this breakdown of Shopify pricing plans to pick the best fit before you invest in branding assets.

How to pick the best logo maker for you

When choosing the best logo maker for your needs, focus on three core factors.

• Ease of use matters first. Some tools automate most of the design process, while others give you full control and require manual setup.
• Pricing is the next consideration. Many logo makers are free to try, but exporting high-resolution or commercial-use files often requires payment.
• Customization is equally important. Advanced platforms offer drag-and-drop editors, flexible layouts, and a wide range of fonts, colors, and icons, while simpler tools limit how much you can adjust the final design.

10+ popular logo maker tools

1. Themeisle Logo Maker

Themeisle Logo Maker is a beginner-friendly tool that makes logo creation fast and accessible for anyone. Its clean interface guides you through the process, so you can design a professional-looking logo without prior design skills.

A key advantage is its multi-format export. With one logo design, you receive pre-sized PNG files for social media, favicons for browsers, and free SVG files for website use. This saves time and ensures consistency across all online touchpoints.

The tool includes a solid library of ready-made templates and icons, making it a strong contender among free logo makers. You can easily adjust templates to create different logo styles, including abstract marks, combination marks, and pictorial marks.

The design studio supports unlimited color combinations and a range of distinctive fonts. Text and styling remain editable until download, which allows you to experiment and refine your logo before committing to a final version.

Pricing
Themeisle Logo Maker is completely free. There are no hidden fees, and you can download images and SVG files at no cost.

2. Canva Logo Maker

Canva is one of the most user-friendly logo makers available. It works well for both beginners and professionals, thanks to its clean interface and versatile design tools.

As an all-in-one design platform, Canva supports many use cases beyond logos, including social media graphics, blog visuals, ads, and infographics. To create a logo, you select your website type, choose a template, and customize fonts, colors, and layout to match your brand. Finished logos can be downloaded in PNG, JPG, or PDF formats.

Pricing
Canva offers a free plan that lets you create and download logos at no cost. To access premium icons, images, and advanced features, you’ll need Canva Pro, which costs $119.99 per year per user, or $9.99 per month.

3. Looka Logo Maker

Looka uses artificial intelligence to simplify logo creation while delivering polished, professional results. It is part of a broader brand identity suite, which makes it suitable for founders who want more than just a standalone logo.

The logo creation flow is fast and intuitive. You answer a few brand-related questions, and the AI generates multiple visually refined logo options within minutes. The process feels smooth and engaging, and it’s possible to complete a full logo draft in under five minutes if you keep adjustments minimal.

The AI-generated designs are visually strong by default. Colors, icons, and layouts are well-balanced, though deeper customization is available if you want to fine-tune branding details. Making extra adjustments may take more time, but the initial results are often good enough to use with little modification.

A notable benefit is that Looka does not require account creation upfront. You can design your logo as a guest and only create an account if you decide to purchase, which reduces friction during early exploration.

Pricing
The Basic Logo package costs a one-time fee of $20 and includes a low-resolution logo file. The Premium Logo package costs $65 and provides high-resolution files, unlimited edits, lifetime support, and full commercial ownership. The Brand Kit subscription is priced at $96 per year and includes branded assets such as business cards and blog banners. The Brand Kit Web subscription costs $192 per year and adds a website builder on top of the full brand kit.

4. Designhill Logo Maker

Designhill is a popular logo maker known for its structured and intuitive design flow. It focuses on helping users create logos that clearly communicate brand identity while remaining visually distinctive.

The process starts by selecting five preferred design styles. Based on these choices, the platform generates a set of tailored logo templates. You can then customize your chosen design by adjusting layouts, icons, colors, and typography to match your brand’s personality and industry.

Designhill’s editor balances guidance and flexibility. It provides enough creative control to shape a unique logo without overwhelming users who lack design experience.

Pricing
A basic logo package costs a one-time fee of $20 and includes a standard-resolution logo file. For higher-resolution files and additional logo variations, the price increases to $65. Larger businesses can opt for the enterprise package at $125, which includes extended features and add-ons.

5. Hatchful Logo Maker

Hatchful is a free, beginner-friendly logo maker developed by Shopify. It is designed for speed and simplicity, making it ideal for merchants who want a clean logo without design complexity.

The creation process is guided and fast. You start by selecting your business niche, choose a visual style, enter your brand name, and specify where the logo will be used. Based on these inputs, Hatchful generates a curated set of logo templates tailored to your industry and use case.

Each logo can be refined with light edits, and every download includes multiple image sizes optimized for websites and social media platforms. This ensures consistent branding across digital channels without extra setup.

Pricing
Hatchful is free to use. Logo creation and standard downloads come at no cost, with optional charges only if you choose certain premium design assets.

6. Tailor Brands Logo Maker

Tailor Brands offers a premium logo maker focused on clean, elegant brand design. The tool is built to help businesses identify a strong visual style that aligns with their brand identity from the start.

The process begins by entering your business name and a short description. You then choose a logo type, such as icon-based, name-based, or initial-based, and select preferred fonts. Based on these inputs, Tailor Brands generates multiple logo concepts that you can preview across different real-world contexts.

A standout feature is the live mockup preview. You can instantly see how your logo will appear on websites, business cards, social media profiles, and other branded materials. This makes it easier to evaluate consistency and usability before committing.

Pricing
Tailor Brands offers four annual plans, shown as monthly prices, based on feature access. The Basic plan costs $3.99 per month and includes a high-resolution logo, resize tools, watermark tools, and full ownership. The Standard plan is $5.99 per month and adds business card design plus access to over 500,000 icons and images. The Premium plan costs $12.99 per month and includes social media tools for marketing-focused brands. The Elite plan is $20.75 per month and adds LLC formation services, annual compliance, and expedited processing.

7. GraphicSprings Logo Maker

GraphicSprings is a powerful logo maker built for users who want full control over design details. Its interface works like a page builder, with all tools accessible from a left-side panel, making it easy to select shapes, icons, and layout elements.

The platform offers a high level of customization. You can fine-tune colors, typography, spacing, and symbols to match your exact vision. This flexibility makes GraphicSprings a strong choice for users who prefer hands-on design rather than automated logo generation.

For those who lack design experience or want a polished result, GraphicSprings also offers professional design services. You can hire a designer from their team to create or refine your logo based on your requirements.

Pricing
GraphicSprings provides four one-time pricing plans. The Basic plan costs $19.99 and includes a high-resolution logo in JPG format. The Standard plan is priced at $39.99 and adds unlimited edits, custom resolutions, and downloads in PDF, PNG, and JPG formats. The Pro plan costs $99.99 and includes vector files and social media assets. The Platinum plan costs $199.99 and is designed for larger websites, offering advanced branding materials such as presentation templates, PSD files, and brand protection features.

8. Squarespace Logo Maker

Squarespace offers a clean and straightforward logo maker designed for simple, modern branding. It works well for users who want a minimal logo without spending time on complex design decisions.

The editor lets you preview your logo in real-world contexts, such as on a website header, business card, or t-shirt. These live prototypes make it easy to judge scale, clarity, and overall visual impact before downloading the final version.

Pricing
Squarespace Logo Maker is free to use. To download your logo, you need to register with your name and email address. You can then choose your preferred resolution, ranging from 500px up to 5,000px, and download the logo in PNG format at no cost.

9. Ucraft

Ucraft offers a simple and flexible logo maker that stands out for its free high-resolution downloads. The interface is minimal and intuitive, making it easy to add, remove, and adjust design elements without friction.

The editor gives you creative freedom while keeping the workflow fast. You can build a clean, professional logo in minutes, then download it without dealing with restrictive licenses or complex export steps. This makes Ucraft a solid option for startups and small businesses that need a usable logo quickly.

Pricing
Ucraft’s logo maker is free to use. You can download a 600px PNG logo at no cost. For higher flexibility and scalability, a one-time $7 fee unlocks a high-resolution SVG file.

10. Logo Garden Logo Maker

Logo Garden is a simple logo maker designed for quick, no-frills branding. Its interface is basic and intentionally limited, which makes it easy to use for creating clean, straightforward logos.

While customization options are minimal, Logo Garden works well for experimenting with different layouts, icons, and text combinations during the early sketching phase of logo design. It’s especially useful if you want to validate a logo concept before investing in a more advanced tool.

Pricing
Logo Garden is completely free to use. You can access the logo maker and create basic logos at no cost.

11. Logo Genie Logo Maker

Logo Genie is a strong option for users who prefer clean, minimalist logo design. The platform focuses on simplicity, making it easy to generate professional-looking logos without visual clutter.

After entering basic details about your business, Logo Genie automatically presents a selection of logo concepts aligned with a minimalist aesthetic. The designs are well-suited for modern brands that value clarity and understated visuals.

Pricing
Logo Genie offers logo creation for a one-time fee of $24.90. Optional add-ons are available at an extra cost. Unlimited logo modifications cost an additional $6, while access to vector file formats requires a $12 upgrade.

Final words

Any logo maker featured here is a solid choice for DIY creators who want speed, control, and affordability. If you prefer a hands-off approach, hiring a professional designer is also an option and often more accessible than expected.

Once your brand visuals are consistent, the next lever is revenue per checkout. Here’s how to improve Average Order Value (AOV) on Shopify without relying only on more traffic.