The trending products to sell in 2026 are creatine (+1,862% in sales year over year), electric motorcycles and scooters (+1,730%), collagen (+1,569%), mattress pads (+1,035%) and single vitamins (+890%). Athletic shoes, lip balms, BMX bikes, in-line water filters, motor vehicle electronics and artificial plants follow. These figures come from Shopify’s sales data for US stores, comparing September 2025 with September 2024 and counting only categories with at least $1 million in sales. Supplements are the strongest trend overall. Candles, wall art, matcha, socks and lip stain have dropped off Shopify’s trending list.
This guide starts by explaining what a trending product is and how it differs from a steady seller. It then breaks the trends down by category: health and wellness, beauty and skin care, fashion and shoes, home and sleep, car accessories, bikes and e-mobility, and pet products, plus what is cooling down. Next, it shows four free ways to spot trends yourself: Google Trends, Amazon Best Sellers and Movers & Shakers, TikTok and eBay. It then walks through adding a trending Amazon product to a Shopify store with Importio, a free importer, in five steps, and compares the affiliate and dropshipping models. It ends with five checks to tell a lasting trend from a fad, such as steady growth over months, signals on more than one platform and repeat purchases, and answers common questions.
What is a trending product?
A trending product is something people are buying or searching for much more than usual over a set period. A steady seller is different. Socks sell every month, but a trending product is one whose sales are clearly climbing right now.
That difference matters. Trends give a new store a way in, because big brands have not filled every gap yet. But trends also fade. The goal is to catch the ones that keep growing, not the ones that spike for two weeks.
Trending products to sell in 2026
The fastest-growing categories in 2026 are supplements, electric scooters, sleep and home comfort, car gadgets and a handful of fashion pieces. Below are the biggest sales jumps among US Shopify stores, comparing September 2025 with September 2024, in categories that made at least $1 million in sales. After the table, the trends are sorted by category in this order: health and wellness, beauty and skin care, fashion and shoes, home and sleep, car accessories, bikes and e-mobility, pet products, and what is cooling down.
| Product category | Sales growth, year over year |
|---|---|
| Creatine | +1,862% |
| Electric motorcycles and scooters | +1,730% |
| Collagen | +1,569% |
| Mattress pads | +1,035% |
| Single vitamins | +890% |
| Athletic shoes | +818% |
| Lip balms | +658% |
| BMX bikes | +609% |
| In-line water filters | +601% |
| Motor vehicle electronics | +576% |
| Artificial flowering plants | +573% |
Health and wellness
Supplements are the strongest trend on the list. Creatine (+1,862%) and collagen (+1,569%) lead every other category in growth, and single vitamins (+890%) are close behind.
- Creatine: once a gym-only product, now bought for energy and focus too.
- Collagen: powders and capsules sold for skin, hair and joints.
- Digestive supplements: one of the fastest climbers going into 2026, driven by interest in gut health.
- Pet supplements: sales up 89%, a good fit if you already sell pet products.
Tip: supplements come with rules on labels and health claims. Only list products from sellers who show clear ingredient lists, and never promise medical results.
Beauty and skin care
The fastest-growing beauty products are lip balm (+658%), facial peels (+51%), beef tallow moisturizer and lash products. Skin care keeps growing because people buy it again and again, and the trend now is unusual ingredients and simple, single-purpose products.
- Lip balm: sales up 658%. Cheap, light, easy to ship.
- Facial peels: sales up 51%.
- Beef tallow moisturizer: Google searches jumped 400% in 2024.
- Mascara and lash products: lash extensions, lifts and thickeners are all getting more searches.
Fashion and shoes
The fashion items growing fastest are athletic shoes (+818% in sales), barrel fit jeans, overshirts, cowboy hats, baby sneakers, sweatpants and new leggings cuts. Clothing is the biggest category on Shopify overall, but in 2026 the growth comes from specific styles, not clothing in general.
- Athletic shoes: sales up 818%.
- Barrel fit jeans: Google searches up 500%.
- Overshirts: sales up 166%, taking over from puffer jackets as the go-to layer.
- Cowboy hats: sales up 49%, with US searches at a 20-year high.
- Baby and toddler sneakers: sales up 64%.
- Sweatpants: revenue doubled year over year.
- Leggings in new cuts: searches for foldover, flare and butt-lifting styles are all rising.
Home and sleep
Mattress pads lead home products with sales up 1,035%, followed by in-line water filters (+601%), artificial plants (+573%) and wine racks (+104%). People are spending on comfort at home, especially in the bedroom.
- Mattress pads: sales up 1,035%.
- In-line water filters: sales up 601%.
- Artificial plants: sales up 573%. No watering, no dead plants, easy to ship.
- Wine racks: sales up 104%.
Car accessories
The trending car products are small upgrades drivers buy for themselves: motor vehicle electronics (+576%), dashboard accessories (+140%), dash cams, MagSafe phone mounts and car diffusers. Car parts are a large, steady category.
- Dashboard accessories: sales up 140%.
- Motor vehicle electronics: sales up 576%.
- Dash cams: over 100,000 searches a month.
- MagSafe phone mounts and car diffusers: searches for both are climbing.
Bikes and e-mobility
Electric motorcycles and scooters are the second-biggest jump on the whole list (+1,730%), with BMX bikes (+609%) and e-bikes also growing. These are high-ticket items: fewer orders, but each sale is worth more.
- Electric motorcycles and scooters: sales up 1,730%, the second-biggest jump on the list.
- E-bikes: searches hit new highs every summer.
- BMX bikes: sales up 609%.
These are high-ticket items. Fewer orders, but each sale is worth more.
Pet products
The two trending pet products are pet supplements (sales up 89%) and pet shampoo (sales up 37%).
- Pet supplements: sales up 89%.
- Pet shampoo: sales up 37%.
What is cooling down
Candles, posters and wall art, matcha, socks and lip stain have dropped off Shopify’s trending list. They still sell, but you are no longer early. If you go after them, you need a clear angle, not just the product.
How to find trending products yourself
Four free sources show trends early. Google Trends shows long-term interest. Amazon Best Sellers and Movers & Shakers show fast sales climbs. TikTok shows trends weeks before they reach Google. eBay shows what buyers are hunting for right now. Lists like this one go out of date, so the sellers who win are the ones who can spot the next trend on their own.
1. Google Trends
Google Trends shows whether interest in a product is rising, flat or falling.
- Type a product name, for example “mattress pad”.
- Set the time range to the past 5 years, so you can tell a steady climb from a one-off spike.
- Use Compare to check two or three similar products side by side.
- Scroll to Related queries. The ones marked “Breakout” are often the next trend.
2. Amazon Best Sellers and Movers & Shakers
Amazon’s Best Sellers page shows what sells most in each category. Its Movers & Shakers page is even more useful: it shows the products climbing fastest in sales rank over the last day. A product that shows up there several days in a row is worth a closer look.
We track these regularly in our Amazon trending products roundup.
3. TikTok
Many trends now start on TikTok and reach Google weeks later. Search hashtags like #TikTokMadeMeBuyIt and look for products with lots of comments asking “where can I buy this?”. See our list of TikTok trending items for current examples.
4. eBay
eBay’s trending deals section shows what buyers are hunting for right now, including used and collectible items that never show up on Amazon. Our eBay trending items post breaks down the current hot sellers.
How to add trending Amazon products to your Shopify store
Once you find a trending product on Amazon, you don’t need to copy its title, photos and description by hand. Importio: EZ Amazon Importer brings it into your Shopify store for you, and it is free.
What it does:
- Import one product, a list, or a whole store. Paste one Amazon link, a batch of links, or a seller’s store link.
- Brings the full listing. Titles, images, variants with their prices, and descriptions.
- Brings the reviews too. Amazon product reviews and seller feedback show on your product page, so a new store doesn’t look empty.
- Stays up to date. Auto-sync updates your products when the Amazon listing changes.
- Supports affiliate buttons. Send shoppers to Amazon and earn a commission, instead of handling orders yourself.
Step by step
- Install Importio from the Shopify App Store.
- Find a trending product on Amazon Best Sellers or Movers & Shakers and copy its link.
- Paste the link into Importio. Use bulk import if you picked several products.
- Check the title, price and photos, and edit anything you want to change.
- Publish it to your store, and turn on auto-sync so it stays current.
Two ways to make money with it
| Affiliate store | Dropshipping | |
|---|---|---|
| How it works | Shopper clicks “Buy on Amazon” and pays Amazon | Shopper pays you, you place the order on Amazon |
| What you earn | A commission per sale | The gap between your price and Amazon’s price |
| Who handles shipping and returns | Amazon | You |
| Best for | Testing many trending products with no risk | Building your own brand and margins |
If you go the affiliate route, you need an Amazon Associates account first. If you dropship, check Amazon’s current terms and be clear with customers about shipping times.
Ready to test a trend? Install Importio for free and add your first trending product in a few minutes.
Trend or fad? 5 quick checks
Before you put money behind a product, run it through these checks. A product that passes four or five is worth testing.
- Is the line going up for months, not days? On Google Trends, a steady climb over a year beats a sharp spike last week.
- Does it show up in more than one place? Trending on TikTok and climbing on Amazon is a much stronger signal than either alone.
- Is it easy to ship? Small, light and hard to break keeps costs and returns down.
- Can you add something? A bundle, a better photo, a clearer guide. If you can only offer the same thing for the same price, you will lose to Amazon.
- Does it get bought again? Supplements, skin care and pet products bring customers back. One-off gadgets don’t.
Want more ideas that pass these checks? See our list of winning products and our guide on how to find products to sell on Shopify.
FAQ
What products are trending right now?
Based on Shopify sales data, the fastest-growing categories are creatine, electric scooters, collagen, mattress pads and single vitamins. Each grew by more than 800% year over year.
What is the best product to sell online for beginners?
Something small, light and bought again and again, like lip balm, supplements or pet care. These are cheap to ship, easy to photograph and bring repeat orders.
How do I know if a product is still trending?
Check Google Trends over the past 12 months and Amazon’s Movers & Shakers page. If interest is still rising on both, the trend is alive.
Can I sell trending Amazon products on Shopify?
Yes. An importer app like Importio copies the product details from Amazon into your store. You can then sell it as an affiliate or as a dropshipper.
How often should I update my product list?
Check your main products every month and look for new ones every season. Many trends are seasonal: puffer jackets in fall, grills and outdoor gear in summer.
