Why we introduced paid plans
Importio started as a completely free app. As we’ve grown and added more features — multi-marketplace support, Amazon review import, auto-sync — keeping everything free and sustainable became impossible.
Rather than charge everyone upfront, we chose a freemium model: a genuinely useful Free plan that lets you try the app properly, and a Pro plan for merchants who want to scale without limits.
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The short version
Free plan lets you import products and reviews for up to 5 products. Pro unlocks everything with no limits. Simple as that.
The 5-product limit explained
This is the part most merchants ask about — so let’s be very clear about how it works.
Your quota counts the number of unique products you’ve used Importio with, whether that’s importing a product from Amazon or importing reviews for a product already in your store. The limit is 5 products total on the Free plan.
What counts as using a quota slot?
Your quota · Free plan
3 / 5 products used
Free plan · 2 slots remaining
✅ Uses 1 quota slot
You import a product from Amazon into your Shopify store via Importio.
→ Product added to quota counter
✅ Uses 1 quota slot
You already have a product in your store and import Amazon reviews for it.
→ Product added to quota counter
⚡ No extra slot used
You import a product AND later import reviews for the same product.
→ Still counts as 1 slot total
⚡ No extra slot used
You re-fetch or update reviews for a product already in your quota.
→ No change to quota counter
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Important: deleting a product does not free up a slot
If you delete a product from Importio, the quota slot is not returned. Choose your 5 products wisely on the Free plan, or upgrade to Pro for unlimited products.
Real-world examples
✅ Within free limit
You import 3 products from Amazon and import reviews for 2 existing store products.
→ 5/5 quota used — still on Free plan
🔒 Upgrade required
You have 5 products already and try to import a 6th product or reviews for a new product.
→ Blocked — upgrade to Pro needed
What’s included in each plan
Feature
Products & Reviews
Products & reviews
Unique products you can use Importio with
5 only
Unlimited
Unlimited
Amazon marketplaces
.com .co.uk .de .fr .it .co.jp .in
✓
✓
✓
Auto-sync
Auto-sync product info
Price, title & availability — every 24h
—
✓
✓
Auto-sync new reviews
New Amazon reviews imported automatically
—
✓
✓
Storefront Display
Display layouts
Grid, carousel, list
Grid only
All 3
All 3
Customize layout & text
Colors, fonts, labels, character limit
—
✓
✓
Works with all Shopify themes
Online Store 2.0 app block
✓
✓
✓
Pricing
All paid plans come with a 7-day free trial. No charge until the trial ends, and you can cancel anytime.
Best offer
Pro · Monthly
$5.99/mo
Billed monthly via Shopify
Start 7-day free trial
Free 2 months
Pro · Yearly
$4.99/mo
Billed $59.88/year via Shopify
Start 7-day free trial
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Billed safely through Shopify
All payments are handled by Shopify’s billing system — the same system you use for all your other apps. No credit card entered directly on our platform.
Frequently asked questions
I already have products imported — do they count toward my 5-product limit?
Yes. Any product currently managed in Importio counts toward your quota. If you already have 5 products in the app, you’re at the Free plan limit and will need to upgrade to add more.
I only want to import reviews for products I already have in Shopify — does this count?
Yes. Importing reviews for an existing Shopify product uses 1 quota slot — the same as importing a product from Amazon. The 5-product limit applies to all products you use Importio with, regardless of whether you imported the product or just the reviews.
What happens if I reach the 5-product limit?
The “Import new products” button will be disabled in your Product Manager, and you’ll see a notice explaining you’ve reached the Free plan limit. Your existing 5 products continue working normally — you just can’t add new ones until you upgrade.
Can I get my quota slot back if I delete a product?
No. Deleting a product from Importio does not return the quota slot. If you need to manage more than 5 products, upgrading to Pro is the right move.
What does auto-sync actually do?
Auto-sync runs two things automatically for Pro users: (1) Product info sync — every 24 hours, Importio checks Amazon and updates your Shopify product’s price, title, and availability. (2) Review sync — when new reviews appear on Amazon for your products, they’re automatically imported to your store without you needing to do anything.
How does the 7-day free trial work?
When you click “Start 7-day free trial,” you get full Pro access immediately with no charge. After 7 days, your Shopify account is billed automatically. You can cancel at any time before the 7 days are up and you won’t be charged anything.
What happens to my data if I cancel or downgrade?
Your imported products and reviews stay in your Shopify store — they’re stored as Shopify data, not locked to Importio. If you downgrade to Free, you keep your 5 products working but auto-sync and advanced layouts will be disabled.
