Offering volume discounts on your Shopify store is a simple way to sell more products without relying only on more traffic. Whether you run a retail brand or a wholesale business, volume pricing makes larger orders feel like a better deal. It also helps you build trust and long-term loyalty with both B2B buyers and everyday B2C customers.

If you want to set up a volume discount on Shopify, you are in the right place. Volume discounts, also known as quantity breaks or tiered pricing, encourage customers to add more items to their cart to unlock better pricing. That can increase your average order value, improve inventory turnover, and make your offers more competitive.

In this guide, you will learn the main ways to offer volume discounts on Shopify and how to set each one up. We will cover practical options that work for different goals, like clearing slow-moving inventory, increasing order size, and supporting wholesale pricing, so you can choose the best approach for your store.

What is a volume discount?

A volume discount is a pricing strategy where you reduce the unit price when a customer buys more of the same product. It motivates larger orders, supports bulk buying for B2B and B2C customers, and can help clear slow-moving inventory.

In Shopify, volume discounts are often called quantity breaks or tiered pricing. Common examples include “Buy 5+, save 10%” or “Buy 10+, pay $8 each.”

Can I offer volume discounts on a Shopify store?

Yes. Shopify lets you offer volume discounts to encourage bulk purchases and increase order value.

There are two main ways to set this up:

• Use a third-party Shopify volume discount app for tiered pricing, quantity breaks, and automatic discounts at checkout.
• Create a discount code in your Shopify admin (Discounts).

Types of volume discounts and examples

Volume discounts on Shopify usually fall into two categories: quantity discounts (quantity breaks) and tiered discounts. Each one uses a different rule to apply a discount.

Quantity discounts (quantity breaks)

Quantity discounts reduce the unit price when a customer buys more of the same product (same SKU or variant). This works well for bulk orders and helps increase average order value (AOV).

Example:

• 15% off when a customer adds 3 of the same product to the cart
• 20% off when they add 5 of the same product to the cart

Tiered discounts (spend-based tiers)

Tiered discounts apply based on cart value or order subtotal. The more the customer spends, the bigger the discount. This is common for wholesale pricing and high-AOV promotions.

Example:

• 30% off when the order subtotal is over $500
• 20% off when the order subtotal is over $100

How to set up a volume discount on Shopify?

You can set up volume pricing on Shopify in two main ways: use Shopify’s built-in discounts or install a third-party volume discount app. Here’s how each option works.

Using a Shopify volume discount app

If you don’t use Shopify Plus for B2B features, a volume discount app can add quantity breaks and tiered pricing to your storefront. One example is Volume Discounts.

After you install and activate the app, follow its setup steps to create discount tiers and apply them to selected products, collections, or customer groups. Many apps also add a volume discount table to the product page so shoppers can see the price per unit at each quantity level.

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Below is a practical, step-by-step setup guide that works for most Shopify volume discount or quantity break apps.

Step 1: Install the App from the Shopify App Store

1. Go to the Shopify App Store
2. Search for keywords like volume discount, quantity breaks, or tiered pricing
3. Select an app and click Install
4. Review the required permissions and confirm installation

Once installed, the app will appear in your Shopify admin under Apps.

Step 2: Complete the Initial App Setup

When opening the app for the first time, you’ll usually see a setup wizard.

Choose the Discount Method

Most modern apps use Shopify automatic discounts (Shopify Functions).
If the app offers a choice, select this option because it’s:

• More stable
• Compatible with checkout
• Less likely to break during theme updates

Enable Theme Integration

To allow the app to display pricing tiers on your storefront:

1. Go to Online Store → Themes → Customize
2. Open App embeds
3. Turn on the volume discount app
4. Click Save

This step is required for the discount table or tier messages to appear on product pages.

Step 3: Create a Volume Discount Rule

Inside the app, click Create Discount or New Offer.

Choose Where the Discount Applies

Most apps allow you to apply discounts to:

• Specific products
• Entire collections
• Products with certain tags

Tip:
Start with 1–3 products for testing. Once confirmed, expand to collections or tags.

Step 4: Set Quantity Tiers (Price Breaks)

Create clear, simple tiers such as:

• Buy 2 → Save 10%
• Buy 3 → Save 15%
• Buy 5 → Save 20%

Best practices:

• Use 2–4 tiers maximum
• Keep the math easy to understand
• Avoid forcing customers to calculate savings

Volume discounts work best when shoppers instantly see the value.

Step 5: Configure Conditions and Exclusions

To avoid pricing conflicts and protect margins, review the conditions section:

• Exclude products already on sale
• Exclude specific SKUs if needed
• Prevent stacking with other discount codes
• Limit discounts to certain customer groups (optional)

This step prevents common issues like discounts not applying or changing unexpectedly.

Step 6: Display the Volume Discount Table on Product Pages

Clear visibility is critical for conversion.

Option A: Add the App Block Manually

1. Go to Online Store → Themes → Customize
2. Open a Product page
3. Add the Volume discount / Quantity break block
4. Place it near the Add to cart button
5. Save changes

Option B: Automatic Display

Some apps automatically inject the table using app embeds.
If so, customize:

• Table title (e.g. “Buy more, save more”)
• Tier labels (e.g. “Best value”)
• Price per unit display

Using the built-in Discounts feature

You can create a volume-style offer with Shopify’s built-in Discounts by setting a minimum quantity requirement for a discount code. Here’s how to set it up in Shopify admin:

1. In your Shopify admin, go to Discounts.
2. Click Create discount.
3. Choose a discount type.

If you want to discount products, select Amount off products.

Step 1: Create a product discount on Shopify

1. In Discount code, enter a name customers will use at checkout. When they apply this code, they get the discount.
2. In Discount value, choose Percentage or Fixed amount.
3. In Applies to, select Specific collections (or choose all eligible items if you want broader coverage).
4. In Products/Collections, click Add and select the products or collections you want to discount.
   Note: If you want the discount to apply storewide, select All items in the collection.

Step 2: Set the volume requirement and limits

1. In Minimum purchase requirements, set the rule that makes it a volume discount, such as Minimum quantity of items (or a minimum order amount).
2. Set a usage limit if you want to control how many times the code can be used.
3. Choose Active dates for when the discount should run.
4. Click Save.

Step 3: Share the discount

After saving, Shopify shows a shareable link for the discount. You can send it to customers, add it to email campaigns, or share it on social media.

Customers can now enter the discount code at checkout to get your volume discount.

Summing up

A volume discount can boost Shopify sales by encouraging customers to buy in larger quantities. You can offer percentage-off deals, tiered pricing, or quantity breaks to increase average order value and attract both B2C and B2B buyers. It also helps you move excess or slow-selling inventory.

With the right discount rules and a clear setup in Shopify, you can launch volume discounts fast and track results over time.

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