Increasing your store’s average order value (AOV) is one of the most effective ways to boost revenue without increasing ad spend. One app designed specifically for this purpose is One Click Upsell (OCU) by Zipify. With a focus on upsells and cross-sells before and after the purchase, OCU helps Shopify merchants grow faster by offering relevant product add-ons at the right time.
In this review, we’ll take an in-depth look at what the One Click Upsell – Zipify OCU app offers, how it works, and how it compares to other upsell solutions on the market.
What Is One Click Upsell by Zipify?
One Click Upsell (OCU) is a Shopify app created by Zipify, designed to help merchants increase their average order value through strategic upsells and cross-sells. The app allows you to present additional product offers:
- Before the checkout (pre-purchase)
- After the checkout (post-purchase)
- Inside the cart drawer
- In the checkout process (Shopify Plus only)
The core idea is to increase the value of each transaction without interrupting the customer journey.
Key Features of Zipify OCU
Pre-Purchase Upsells
Before the customer reaches checkout, you can offer additional items that complement the main product. These offers appear in the slide cart or as popups, and they can be added to the order with one click.
Post-Purchase Upsells
Once a customer completes a purchase, OCU presents another product offer on a dedicated page. Since the payment method is already approved, the customer can accept the offer with one click, making this a seamless upsell opportunity.
In-Checkout Upsells (Shopify Plus only)
For merchants on Shopify Plus, OCU allows you to show upsell offers directly within the Shopify checkout experience. This is a high-converting placement and one of the more unique features of the app.
Slide Cart Drawer
OCU enhances the default Shopify cart experience with a slide-out drawer. This drawer includes upsell offers, a progress bar for free shipping, and smart product suggestions. It’s customizable and mobile-optimized.
Shop App Integration
The app supports upsell offers inside the Shop app, helping you reach more customers even when they check out through this external platform.
Visual Page Builder
OCU includes a drag-and-drop builder to help you design offer pages without coding. Templates are available to speed up setup, and you can adjust colors, product positioning, copy, and more.
Analytics and Reporting
You get a detailed analytics dashboard that shows how each upsell funnel is performing. You can monitor conversion rates, revenue generated from upsells, and test different offers.
How to Set Up OCU on Your Shopify Store
- Install the app from the Shopify App Store.
- Choose the upsell strategy you want to implement (pre-purchase, post-purchase, or in-checkout).
- Use the visual builder to create offer pages. You can start from a template or design your own.
- Set targeting rules based on products, cart value, customer tags, and more.
- Activate your funnels and begin tracking performance through the analytics dashboard.
The setup process is straightforward, and most users can get their first funnel live within a few hours. For more advanced campaigns, the app’s support team provides helpful tutorials and guidance.
Pros and Cons of One Click Upsell by Zipify
Here’s a quick breakdown of the advantages and disadvantages based on merchant feedback and app performance:
Our take: For stores looking to boost revenue without adding new traffic, the benefits significantly outweigh the drawbacks.
| Pros | Cons |
| AI-powered product recommendations | Advanced features like in-checkout upsells require Shopify Plus |
| Pre- and post-purchase upsell funnels | Slight learning curve for funnel setup |
| Slide cart drawer with upsell and progress bar | Higher pricing compared to some basic upsell apps |
| Integration with Shop App and mobile-friendly design | More powerful when used with high-volume traffic |
| Visual editor with drag-and-drop builder | Some customizations may require support assistance |
| Strong analytics and performance tracking | Free trial may be limited in functionality |
Real Merchant Feedback
The Zipify OCU app has a strong reputation, with thousands of positive reviews on the Shopify App Store. Many users report clear improvements in average order value and conversion rates.
Here are a few highlights from real users:
“We started using OCU last year and saw a noticeable improvement in revenue. The post-purchase upsells work really well, and setup was simple.”
“The support team is incredibly helpful. We had a few questions during setup, and they walked us through everything. It’s now one of our core apps.”
How OCU Helps Your Shopify Store Grow
Here’s how Zipify OCU contributes to business growth:
- Increases average order value (AOV): Strategic upsells drive more revenue per transaction.
- Improves customer experience: Relevant offers are presented at natural touchpoints without interrupting checkout.
- Maximizes existing traffic: You earn more from the traffic you already have, which reduces the need for extra ad spend.
- Reduces buyer friction: Especially with post-purchase upsells, customers don’t need to re-enter payment info to add more items.
- Easy to test and optimize: With performance tracking, it’s easy to tweak offers and funnels for better results.
Comparison: Zipify OCU vs Other Upsell Apps
If you’re considering alternatives like ReConvert or Honeycomb, here’s how OCU compares:
| Feature | Zipify OCU | ReConvert | Honeycomb | Bold Upsell |
| AI Recommendations | Yes | No | No | No |
| Pre-Purchase Upsells | Yes | Yes | Yes | Yes |
| Post-Purchase Upsells | Yes | Yes | Yes | Yes |
| In-Checkout Upsells | Yes (Shopify Plus) | No | No | Yes (Shopify Plus) |
| Slide Cart Integration | Yes | No | Yes | No |
| Shop App Compatibility | Yes | No | No | No |
| Visual Funnel Builder | Yes | Yes | Yes | Yes |
| Free Trial | 30 days | 30 days | 7 days | 14 days |
Zipify OCU stands out for its advanced AI, Shop App integration, and seamless user interface. If you’re on Shopify Plus, the in-checkout upsell feature alone could justify the investment.
You also can consider about pricing, this app offers suitable plans for small business and entrepreneur
Frequently Asked Questions
Is Zipify OCU suitable for beginners?
Yes, the app is designed to be user-friendly, with templates and walkthroughs that guide you through setup.
Can I use OCU without Shopify Plus?
Yes, pre-purchase and post-purchase upsells are available to all merchants. In-checkout upsells are exclusive to Shopify Plus users.
Will the app slow down my store?
No. Zipify OCU is optimized for performance and does not noticeably impact store speed.
Can I customize upsell pages to match my brand?
Yes, the visual editor allows full control over fonts, colors, and layout.
Is support available if I get stuck?
Yes, Zipify has a strong customer support team and a helpful knowledge base.
Final Verdict
Zipify One Click Upsell is a high-performance upsell app built for serious Shopify merchants. With smart targeting, seamless checkout integration, and conversion-optimized design tools, it offers everything you need to increase revenue without changing your core offer or running more ads.
If your goal is to make every customer worth more, this app is worth the investment—especially for mid-to-large stores or those already generating consistent traffic.
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